CVTU Online Content and TU's Brand Guidelines

As our new website cvtu.org approaches its 9 month anniversary, it is clear that the content is dynamic and interesting to our members and the broader public. The tie-ins that we have with our CVTU Facebook page and Instagram story also help to broaden our reach and keep members and friends engaged. The goal of the website is to provide informative content on our chapter’s mission, updates on projects, broadcast announcements on meetings and events, and share member content on their passion for fishing and conservation.

In order to keep our website and social media platforms fresh and vital, we need to constantly update our content. If you visit our website regularly you’ll note that we post content in the “News” section multiple times per month. These blog posts are always shared directly to the CVTU Facebook page. Our Calendar Events are also shared to Facebook. Our website pulls content from the CVTU Instagram story for display in our “Gallery” section. Tools we use to share content allow us to provide new and interesting content easily, enhancing our on-line presence and increasing web and social media attention and traffic. That’s all very positive for the chapter.

In order to maintain this momentum we need to keep this content coming. More stories, more pictures, more events and projects, more information about TU National’s efforts, and more stuff that keeps us all engaged.

Do you have a story you want to tell? Do you have pictures of your latest fishing trip? Have you seen something on-line that augments or strengthens our message on conservation? Any of these would help keep our site vibrant and fresh.

TU does have brand guidelines we need to follow, and members of your board will ensure that content meets those guidelines before posting. We have listed the TU guidelines for photography here for all to review. Keep these standards in mind when taking your pictures out on the river.

If you would like to submit a picture or story for the web, you can send an email to secretary@cvtu.org. Attach your picture, include your story, or paste a link to other on-line content (note: you should check with the content owner before including the link).

Do you have technical skills that would contribute to the enhancement & management of the CVTU website? Do you want to get involved in developing & maintaining our on-line presence? If so, please contact secretary@cvtu.org and find out how you can help.